Cookie Policy
What is a cookie?
Cookies are small data files that are placed on your device when you visit a website. Cookies are files created by websites you visit. By saving information about your visit, they make your online experience easier. For example, sites can keep you signed in, remember your site preferences, and give you locally relevant content to make your digital experience more convenient.
There are 2 types of cookies:
First-party cookies: Created by the site you visit. The site is shown in the address bar.
Third-party cookies:Created by other sites. A site you visit can embed content from other sites, for example, images, ads, and text. Any of these other sites can save cookies and other data to personalize your experience.
Does Kratikal use cookies?
Yes, Kratikal uses cookies and similar technologies on our websites and web-based services. We use both session cookies and persistent cookies on our Services. Session cookies are temporary and are deleted when you close your browser, while persistent cookies remain on your device until they expire or are deleted.
How does Kratikal use cookies?
We use cookies to enhance your user experience and to provide you with tailored content and ads. Specifically, we use cookies for the following purposes:
Strictly Necessary: This means the cookies are essential for the provision of the site and any requested services, but do not perform any additional or secondary function.
Functionality Cookies:These cookies allow the provision of enhanced functionality and personalization, such as videos and live chat. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these functions may not work properly.
Advertising Cookies:We use cookies to provide you with personalized ads based on your interests and browsing history by delivering relevant and personalized ads for you. We also use cookies to measure the effectiveness of our advertising campaigns. This includes tracking visits, page views, and other interactions to improve the performance and user experience of our Services.
Performance Cookies: We use cookies to collect information about how you use our Services, including which pages you visit, and which features you use. We use this information to analyze and improve the performance of our Services.
Details about each classification of the cookies can be found in the cookie classification section.
What third-party cookies does Kratikal use?
We use trusted third-party service providers who may also set cookies when you interact with our websites/services. Approved third parties may also set cookies when you interact with our offerings. These third parties use cookies in the process of delivering content and performing services on behalf of Kratikal. More details can be found in the tables under the cookie classification.
How are cookies used for advertising purposes?
We partner with third-party ad networks to manage advertising on other websites. Our ad partners use cookies and web beacons to collect data about your online activities and deliver targeted advertisements more relevant to you. This data may also be used to analyze the effectiveness of an advertising campaign. More details can be found in the table for advertising cookies under the cookie classification.
How to opt out of using cookies?
You can manage, control, and delete cookies through your web browser settings. The 'Help' feature on most browsers will tell you how to remove cookies from your device, prevent your browser from accepting new cookies, have the browser notify you when you receive a new cookie, how to disable cookies, and when cookies will expire. Instructions for popular browsers are:
Firefox: https://support.mozilla.org/kb/ cookies-information-websites-store -on-your-computer
Safari:https://support.apple.com /guide/safari/manage-cookies-and- website-data-sfri11471/
Please note that deleting or disabling cookies may impact website functionality and user experience.
Cookie classification
Strictly Necessary
These essential cookies are required for the operation of our websites and enable core functionality such as security, network management, and accessibility. You cannot disable these cookies.
List of cookies strictly necessary cookies:
| Cookie ID | Cookie Name | Cookie type | Expiration | Purpose |
|---|---|---|---|---|
| ZCAMPAIGN_CSRF_TOKEN | campaigns.zoho.com | Third-party | Session | This cookie is used to distinguish between humans and bots. |
| LS_CSRF_TOKEN | salesiq.zoho.com | Third-party | Session | This cookie is used to help prevent Cross-Site Request Forgery (CSRF) attacks. It ensures that submissions coming from forms on a website are made by the user currently logged in, enhancing site security. |
| _dc_gtm_UA-36251229-2 | .kratikal.com | First-party | 53 seconds | This cookie is associated with sites using Google Tag Manager to load other scripts and code into a page. Where it is used it may be regarded as Strictly Necessary as without it, other scripts may not function correctly. The end of the name is a unique number which is also an identifier for an associated Google Analytics account. |
| li_gc | .linkedin.com | Third-party | 6 months | Used to store guest consent to the use of cookies for non-essential purposes. |
| cf_clearance | .kratikal.com | First-party | 1 year | This cookie is used by the CloudFlare service to identify trusted web traffic and override any security restrictions based on the visitors IP address. It is essential for supporting a websites security features and in providing protection against malicious visitors. |
| VISITOR_PRIVACY_METADATA | .youtube.com | Third-party | 6 months | This cookie is used to store the users consent and privacy choices for their interaction with the site. It records data on the visitors consent regarding various privacy policies and settings, ensuring that their preferences are honored in future sessions. |
| __cf_bm | .apollo.io | Third-party | 30 minutes | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. |
| ZCAMPAIGN_CSRF_TOKEN | maillist-manage.com | Third-party | Session | This cookie is used to distinguish between humans and bots. |
| LS_CSRF_TOKEN | salesiq.zohopublic.com | Third-party | Session | This cookie is used to help prevent Cross-Site Request Forgery (CSRF) attacks. It ensures that submissions coming from forms on a website are made by the user currently logged in, enhancing site security. |
Functionality Cookies
Functionality cookies enhance user experience by remembering preferences such as language, region, or personalized settings. These cookies enable more tailored and consistent website interactions, ensuring users don’t have to reset preferences on each visit. They do not track browsing activity on other websites and often improve site performance.
The list of functionality cookies is as follows:
| Cookie ID | Cookie Name | Cookie type | Expiration | Purpose |
|---|---|---|---|---|
| mf_user | .kratikal.com | First-party | 3 months | This cookie is used to facilitate user experience on the website by distinguishing between new and returning users for analytical purposes. |
Performance Cookies
These cookies collect data about website usage to help improve performance and user experience and identify areas for enhancement. For example, analytics cookies track page visits.
List of cookies performance cookies:
| Cookie ID | Cookie Name | Cookie type | Expiration | Purpose |
|---|---|---|---|---|
| uesign | salesiq.zohopublic.com | Third-party | 1 month | This cookie is used to track user engagement and interaction with the website in order to improve service delivery and user experience. It may collect data related to users session and behavior on the site. |
| _ga_WGDE20XZ39 | .kratikal.com | First-party | 1 year 1 month | This cookie is used by Google Analytics to persist session state. |
| _gid | .kratikal.com | First-party | 1 day | This cookie is set by Google Analytics. It stores and update a unique value for each page visited and is used to count and track pageviews. |
| _ga | .kratikal.com | First-party | 1 year 1 month | This cookie name is associated with Google Universal Analytics - which is a significant update to Googles more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. |
Advertising Cookies
These cookies are used to deliver relevant ads tailored to your interests. They may be set by us or by advertising partners working on our behalf.
List of cookies performance cookies:
| Cookie ID | Cookie Name | Cookie type | Expiration | Purpose |
|---|---|---|---|---|
| YSC | .youtube.com | Third-party | Session | This cookie is set by YouTube to track views of embedded videos. |
| test_cookie | .doubleclick.net | Third-party | 15 minutes | This cookie is set by DoubleClick (which is owned by Google) to determine if the website visitors browser supports cookies. |
| _gat_gtag_UA_36251229_2 | .kratikal.com | First-party | 59 seconds | This cookie is part of Google Analytics and is used to limit requests (throttle request rate). |
| _gcl_au | .kratikal.com | First-party | 3 months | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. |
| VISITOR_INFO1_LIVE | .youtube.com | Third-party | 6 months | This cookie is set by Youtube to keep track of user preferences for Youtube videos embedded in sites;it can also determine whether the website visitor is using the new or old version of the Youtube interface. |
| lidc | .linkedin.com | Third-party | 1 day | This is a Microsoft MSN 1st party cookie that ensures the proper functioning of this website. |
| track_uid | .kratikal.com | First-party | 1 year | This cookie is used to identify individual users across sessions to analyze their interaction with the website, helping in tracking user behavior and preferences for improving website performance and providing personalized content. |
| bcookie | .linkedin.com | Third-party | 1 year | This is a Microsoft MSN 1st party cookie for sharing the content of the website via social media. |
| IDE | .doubleclick.net | Third-party | 1 year | This cookie is set by Doubleclick and carries out information about how the end user uses the website and any advertising that the end user may have seen before visiting the said website. |
| _fbp | .kratikal.com | First-party | 3 months | Used by Meta to deliver a series of advertisement products such as real time bidding from third party advertisers |
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